blueZhift Blog

A few days ago, I noticed in my emailed Facebook status update notifications, that I could now reply to them via email. That is, I could reply to a friend’s status update without having to go to and login to Facebook. I thought it was interesting, but could not see the immediate benefit to me. Nevertheless, I started using the new feature.

Later, after talking with someone about how Facebook has become a popular vector for PC viruses and how many companies are beginning to block Facebook access for workers, it struck me! Being able to reply to a status update or comment on one via email is a way to get around the block. Keeping people from sending email to certain addresses is a thornier issue than blocking access to a particular web site. And it is highly unlikely that mail from Facebook itself poses any kind of security threat. Still, people are supposed to be working, right? Facebook you are so cheeky!

This isn’t a continuing series, just some random thoughts from an observer. An observer I say because I’ve never been a social butterfly. I’ve always thought of myself as more of an observer, but over the years I learned to play my part and function reasonable well in social situations. I like to joke that I’m just a collection of heuristic algorithms!

Anyway, even in the best of times, breakups and other drama reek havoc over one’s social network of friends and acquaintances. But now, social networking sites like Facebook have the effect of magnifying this in  a way not seen since people started accidentally clicking reply to all on sensitive email messages. At least with Reply to All, things are going out over email to a relatively static and known list of recipients. But with sites like Facebook, not only is the list dynamic, there’s really no way to know who is now privy to your status. And triple damage bonus points come if/when it leaks to the general web and is indexed by search engines like Google. From that point the whole world, including past, present, and future employers may have access to info about your social life.

None of this is really new. But it really hurts when you see someone you care about driven off of the network in part because of this. Well that’s all I have for now, just had to let that out. I don’t know of any real solution. I think that social interactions will just have to renormalize, which like resetting the world economy, is going to take a long time.

Another article has popped up proclaiming the death of Facebook. I read this with interest in part because I’ve become a bit disillusioned with Facebook myself for reasons I’ve discussed before. And I’d read some of what Phoebe Connelly referenced in her Guardian article. But her comments about the risks of data in the cloud resonated a bit and got me to thinking about possible solutions.

It seems pretty clear by now that social networking sites/services are here to stay. The question being, what form will these take in the future? Popular services come, mature, and go away as people’s interests and technology changes. Can any of this be future-proofed? Probably not, but it seemed clear to me that having all of your eggs or data in one basket is a bad idea. So I started to think about what a distributed, federated social networking service might look like. This would be a service which allows the same kind of sharing we are familiar with on Facebook, but with individual members having their homes on servers maintained by different companies. This would be pretty seamless from the user’s point of view just as it doesn’t really matter what company hosts your email these days.

Well, my rush to the patent office was cut short by the realization that the smart folks at Google had already begun the process of building this as Google Wave! A little Googling turned up this article on New Rowley, Google Wave: Users may need it, but it will be hard to get them to use it. It may well be that users familiar and comfortable with Facebook, and Myspace may eschew Wave based services and stay put. But I suspect that the tech people and the Cool Kids are going to cause a rapid expansion of the Wave space once it enters a wider release. I’m going to try to ride this wave myself,  and the pun was definitely intended!

Now I know why the folks who run Facebook, MySpace, and perhaps Twitter, may be a bit worried. Google Wave may take the bat right out of their hands. In any case, it won’t happen overnight and if they’re smart, they’ll quickly provide their own Wave compatible services and just accept that they have to share some of their revenue with someone else or risk losing more members entirely.

Ultimately, federated social networking services should give users more control over their social data and how it is used. But like most freedoms, this one comes with responsibilities and risks. Users will have to be more responsible for managing the collection of services they use. They’ll also have to ready for those times when some of those services fail. At least in this scenario, the failure of one provider won’t result in the loss of all of your data! Finally, as always, let the user beware! Not all service providers will be uprigtht and honest. There will be some rip offs! But in the end, I think this is the next wave, so get your board ready, you won’t want to miss it!

Yesterday while working I received a chat message in Google Gmail from a colleague on a project I’m working on. These days, just getting a chat message is not a big deal, but as someone from *ahem* the dawn of email, the real time nature of chat still takes some getting used to. Nevertheless, I use chat along with a growing plethora of social network related sites and applications. As a professional and an enthusiast, I’m intrigued by the opportunities these tools present to create a new digital self. But do you create the person you are, or the one you want to become?

I used to joke that I come from the time when people used their real names on the Internet. But in an age of Facebook, Twitter, MySpace, and soon Google Wave, it seems that that time has come again. While I have no intention of spreading my real name all over the net in anything less than a professional context, I am becoming more comfortable with the notion of embracing a digital self more identified with my real self.

It feels like a second chance to reach out in ways not limited by physical separation, or a dubious set of in-person social skills. Well, I’m not really all that bad in person, but I’m no social butterfly either. In any case, I’m excited by the possibilities and filled with a new courage to be who I am as well as who I want to become.